Displacement Selling III
Booking this course
If you would like to talk to us about running
a Displacement Selling course, please contact us: Tel + 44 (0)1789 734343 or email us at
admin@proskill.co.uk |
Other courses in this modular course:
This course builds on the action plans developed in
Displacement Selling I and Displacement Selling II. Correct
analysis of the decision process allows salespeople to develop
effective strategies. Effective networking builds business.
Overview
Organisations are becoming increasingly complex. That
often means the decision-process becomes more complex. More people
become involved, often with conflicting interests and varied
motives. It is not enough to have good skills, we need to be able
to analyse the situation and plot the right actions, at the right
time with the right people.
Professional salespeople build their network, this yields results,
and information that aids results, over a long period. Classic
errors are either not to build a network or to build a network
that is too wide and unworkable. We must also develop and review
our attack and defence strategies.
This stimulating and practical course provides participants with
the key skills and tools they need to develop effective sales
campaigns. It also builds on the skills developed in previous
Displacement Selling courses.
Who Should Attend
All salespeople who have attended previous Displacement
Selling campaign.
Duration
1 Day
Displacement Selling III - Course Objectives
Participants will learn:
have the opportunity to develop their action plans and discuss
particular problems
learn how to analyse decision processes and understand the
characteristics
earn how to predict actions in the decision process and develop
action plans
learn how to develop an effective network in larger accounts
Displacement Selling III -
Course Outline
Review Of Account Plans
Progress?
Problems?
Decisions
Decision types
Targeting different decisions
Plotting the chain of decisions
Decision structures
Personal account analysis
Players In The Decision Process
Roles in decision-making
Types of power
Perception status
Personal account analysis and action plan
Networking Principles
The advantages of networking
Identifying the potential network
Obtaining introductions
Cultivating the network
Personal action plan
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